Swedbank has a total of 9.5 million private customers in Sweden, Estonia, Latvia and Lithuania. Needless to say, they want their customers to be able to speak openly in their premises without risking anyone nearby hearing any financial secrets by accident.
The challenge was to create a sound concept that would promote well-being, increase comfort and provide greater speech privacy.
Efterklang developed conceptual sound design and sound masking, that will be implemented throughout Swedbank’s premises in Sweden. A designed soundscape with directional speaker technology in the café and lounge gives a relaxed feeling. Even digital touchpoints are equipped with directional speakers to guarantee that the right person gets the right information.
We are responsible for the entire chain- from concept and sound content to sound technology, sound distribution, installation and management. A short demonstration of our sound solution is presented in the film.
Stockholm Sound Awards 2018
1 Winner, 3 Better Sounds – International Sound Awards 2019