{"id":4576,"date":"2021-11-16T15:52:08","date_gmt":"2021-11-16T20:52:08","guid":{"rendered":"http:\/\/efterklang.org.hemsida.eu\/projects\/the-conference-malmo\/"},"modified":"2024-06-24T10:45:06","modified_gmt":"2024-06-24T08:45:06","slug":"the-conference-malmo","status":"publish","type":"projects","link":"https:\/\/efterklang.org\/sv\/projects\/the-conference-malmo\/","title":{"rendered":"The Conference, Malm\u00f6"},"content":{"rendered":"
Bakgrund<\/h6>\n

The Conference \u00e4r en tv\u00e5dagars konferens i Malm\u00f6 som tar f\u00f6r sig \u00e4mnena m\u00e4nskligt beteende, ny teknologi och hur man f\u00e5r saker att h\u00e4nda. Det \u00e4r en \u00e5rlig konferens som v\u00e4lkomnar talare och bes\u00f6kare fr\u00e5n hela v\u00e4rden. <\/span><\/p>\n

Uppdrag<\/h6>\n

P\u00e5 uppdrag av arrang\u00f6ren Media Evolution har Efterklang utvecklat ett ljudkoncept. Grunden till ljudkonceptet var The Conference visuella uttryck, med distinkt geometri, form och f\u00e4rg. Martin Hallberg, Sound Designer & Concept Developer p\u00e5 Efterklang \u00f6versatte de olika formerna till ljudv\u00e5gor; Triangel blev till s\u00e5gtandsv\u00e5g, kvadrat blev till fyrkantsljudv\u00e5g och cirkel blev till sinusljudv\u00e5g. Instrument valdes sedan utifr\u00e5n hur deras ljudv\u00e5gor ser ut och instrument som cello, basklarinett oc Moog synth bygger upp soundscapet. Ytterligare ljudeffekter och \u00f6verraskande ljudelement har lagts till f\u00f6r att f\u00f6rst\u00e4rka kollageestetiken som pr\u00e4glade The Conferences uttryck \u00e5r 2018. <\/span><\/p>\n

Resultat<\/h6>\n

Den visuella och audiella profilen erbj\u00f6d en multisensorisk upplevelse f\u00f6r de bes\u00f6kande. Ljudkonceptet f\u00f6rst\u00e4rkte det visuella intrycket och hj\u00e4lpte arrang\u00f6ren att skapa en konferensupplevelse som inte liknar n\u00e5gon annan. <\/span><\/p>\n

\u201cMycket av det som kommuniceras p\u00e5 en konferens ligger inte i sj\u00e4lva talen, utan hur inneh\u00e5llet levereras. Med \u2018The Conference\u2019 vill vi facilitera en ny typ av konferensupplevelse f\u00f6r v\u00e5ra bes\u00f6kare och trigga deras nyfikenhet. Ljudkonceptet f\u00f6r f\u00f6rra \u00e5rets konferens gjorde det m\u00f6jligt\u201d<\/em>, s\u00e4ger Hateff Mousaviyan, Head of Communications f\u00f6r \u2018The Conference\u2019.<\/span><\/p>\n

Priser:
\n<\/strong>Red Dot – Red Dot Design Awards 2019<\/a><\/p>\n","protected":false},"featured_media":3480,"template":"","project_category":[237,296,294,260,267],"country":[333],"sector":[341,337],"class_list":["post-4576","projects","type-projects","status-publish","has-post-thumbnail","hentry","project_category-ljuddesign","project_category-audio-branding-2-sv","project_category-koncept","project_category-sound-design-sv","project_category-soundscaping-sv","country-sverigesweden-sv","sector-branding-och-kommunikation","sector-konst-och-kultur"],"acf":[],"yoast_head":"\nThe Conference, Malm\u00f6 - Efterklang<\/title>\n<meta name=\"description\" content=\"Efterklang fick i uppdrag att utveckla ett ljuddesignkoncept och ljudlandskap som en del av en multisensorisk kommunikationsstrategi f\u00f6r The Conference 2018 i Malm\u00f6.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/efterklang.org\/sv\/projects\/the-conference-malmo\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Conference, Malm\u00f6 - 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